Turn window shoppers into customers

Most visitors to your website won't convert on their first visit. They browse, compare options, get distracted, and leave. Without remarketing, you've lost them—and all the money you spent getting them to your site in the first place.

Remarketing changes that. By showing targeted ads to people who've already visited your website, you stay visible as they continue browsing the web, reminding them of what they viewed and encouraging them to return.

At SURGE MARKETING, we create sophisticated remarketing campaigns that segment your audience based on their behaviour and deliver tailored messages that drive them back to convert. It's one of the highest-ROI advertising strategies available.

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Why remarketing works

  • 97% of visitors leave without converting
  • Remarketing visitors are 70% more likely to convert
  • Keeps your brand visible during the decision process
  • Lower cost than acquiring new visitors
  • Highly targeted to your most interested audience
  • Works across millions of websites and apps
  • Recover abandoned carts and incomplete sign-ups
  • Build frequency and brand recognition

Strategic remarketing solutions

Display Remarketing

Visual banner ads that follow your visitors across Google's Display Network—millions of websites, news sites, and blogs.

Search Remarketing (RLSA)

Show search ads to people who've previously visited your site when they search for related terms—with customised bids and messaging.

Dynamic Remarketing

Automatically show visitors the exact products they viewed on your site—perfect for ecommerce with large product catalogues.

Video Remarketing

Re-engage visitors with video ads on YouTube and across Google video partners.

Customer Match

Upload your customer email list to target existing customers with upsell, cross-sell, or re-engagement campaigns.

Similar Audiences

Expand reach by targeting new users who share characteristics with your existing visitors and customers.

Smart remarketing strategy

01

Audience Segmentation

We create audience segments based on behaviour—pages viewed, time on site, cart abandonment, and more.

02

Creative Development

We design compelling ads tailored to each audience segment with relevant messaging and offers.

03

Campaign Launch

We set up campaigns with appropriate frequency caps, exclusions, and bidding strategies.

04

Optimise Performance

We continuously test creatives, refine audiences, and optimise bids to maximise conversions.

Ready to recapture lost visitors?

Let's discuss how remarketing can improve your conversion rates and ROI.

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